February 5, 2013

Interview with Jordi Dalmau from Superdry Spain

Jordi Dalmau, Superdry Sales Director in Spain, evaluates in this interview current changes in the retail world being schedule deregulation one of the biggest news on the field. This year for the first time, every retailer could choose, in Spain, when to start its sales…

November 22, 2012

Interview with Elisabeth Vilalta, Head of Comertia

Last Monday November 12th Comertia celebrated in Comsocaixa (Barcelona) its 10th Retail Conference. The theme of this 10th edition was “The polarization of Consumption: luxury vs low-cost.” Comertia’s director, Elisabeth Vilalta, evaluates the Conference one week later…

October 25, 2012

Interview with Francisco Porcel from General Optica

General Optica is one of the Spanish leading brands and a reference in Portugal. It has multiple shops around, by 2005 already had 156 shops in Spain, 9 in Portugal, 25 franchises and 1.500 employees. Francisco Porcel explains in this interview which criteria they use to choose where to place their shops…

September 27, 2012

Interview with Marc Argemí from Sorli Discau (Spain)

New technologies ask retailers to renew themselves. They need to go further. New consumers, addicted to smartphones, ask to cover other needs. They want answers here and now and virtual shops got them so they’ve become a new trend in retail…

July 2, 2012

Interview with Pilar Riaño, director

Pilar Riaño is the director of, the leading economic and business magazine inSpain. Last May 31st she chaired the session “Where to place shops?” within the II Retail National Congress organized by Amicca.
Abantia T-Cuento launched its new tool TC-Street, used to measure pedestrian flows in commercial streets…