Retail world is undergoing great changes. The technological advances of the last decade have generated many changes in the way of buying, paying and even receiving or collecting what we have bought. Even the way customers see the stores has changed…
Nowadays, every retailer concentrates its efforts and reverses its capital to better understand who their customers are and what they want.
The use of business metrics and KPI (Key Performance Indicator) often influences decisions on which channels, investments, initiatives and strategies to choose and why…
Consumers today are more attracted by the idea of real-time purchases and special offers tailored to their interests, so want-to-be successful retailers must adopt business models and technological transformations that allow them to remain competitive in a market in which ecommerce players seems increasingly performing…
Today, people counting solutions can offer a great Return of Investment (ROI) for retailers, if they use the data that these systems generate to analyze and improve their performance in key operational areas…
After months of uncertainty about its future, today it is finally clear that physical stores will never disappear permanently but, on the contrary, will always remain indispensable for fulfill the purchase process of a customer…
The winners in the retail sector will be those companies that will succeed in creating a true omnichannel shopping experience, adopting a culture oriented towards omnichannel at company level…
The spotlight is on the young professionals of the retail world, above all thanks to the enormous changes that the sector has been facing for a couple of years now.
The introduction of new technologies has revolutionized the way we conceive retail and, consequently, even the figures of professionals in the sector are changing, evolving…
Here some of the new concepts emerging the retail world lately. All of them are results of the Digital Transformation, which is completely changing sales and physical spaces…
Working with Retail Intelligence does not mean having more data than anyone: the truth is a retailer must know what data matters in each store and have a good control over them.
Retailers need to think of what decisions to make in-store and what data would improve the business…
Data are nothing more than a set of information that allows us to have a more accurate view of what is happening in our business, and therefore helps us to know the weaknesses and strengths of this…
