Cottet open a flagship store in Rambla Catalunya
Cottet, a famous optics company, has just opened a new flagship store, investing over 1.2 million euros for a rental contract valid for the next 20 years for a building where it has installed the most advanced technologies to make diagnosis.
The 4 brothers, Javier, Alex, Sergio and Marta Cottet are the fourth generation to manage the family business, which has over 115 years of history: in fact, it was founded in 1902 by their grandfather in a small shop in Portal del Angel, a famous shopping street in the Catalan capital. However, the new corporate strategy has led to the closure of this historic store, in favor of a new 1000 m² flaghship on Rambla Catalunya.
This new store counts with a larger, renewed and modern space, where different brands coexist sharing a varied public, giving priority to both quality and design, and a lot of cheaper alternatives adapted to a younger audience.
Cottet has a total of 50 stores, the majority of which are scattered around Catalonia, and has also opened a center for visual and auditory health. The objective of the Brand is to continue to grow, and modifying and rebuilding the existing stores to improve the buying experience of its customers.
To analyze the data related to its stores, Cottet uses the counting system of TC Group Solutions.