Posts Tagged ‘business’

May 16, 2019

Retail dwell time it’s the secret to increase sales

The average dwell time is the time a visitor spends in the store, perhaps looking at a display or at products in a specific area.
This is an essential performance indicator for every retailer: it could help analyze the behavior of our customers during their purchases and can help increase average spending…

March 5, 2019

Footfall traffic

Knowing the exact number of people who pass daily in front of your store is very important information: it allows making estimates on profitability and, consequently, to calculate the total gains of the business. Also, knowing the pedestrian traffic of a certain location can help understanding which is the perfect one to open your next store…

February 14, 2019

How to calculate your store’s performances?

Nowadays, if you’re the owner of a physical store, analyzing the results of your point of sales it’s very important: to be able to quantify real benefits, brought by your marketing campaigns, it’s the only solutions to know the real situation of your business and to study new methods to improve commercial efficiency…

January 22, 2019

Smart analysis

Retail is evolving: great changes in consumer behavior and habits have led retailers to adapt quickly, equipping their stores with the latest technology to avoid being crushed by competitors…

October 23, 2018

What does Smart Data mean?

Nowadays, the retail sector is in full evolution. The change in consumer habits has revolutionized the way shops should attract their audience, and retail stores started to become more digitalized, customer centric and omnichannel oriented…

October 16, 2018

How to decide where to open a store?

Knowing the number of people that pass in front of your store every day is a very precious information: quantifying the number of pedestrians who walk in front of your shop allows you to make a real estimate of profitability of your business…

July 24, 2018

Data analysis is the key to success

Not long ago, to collect data on customer behavior, stores started loyalty programs, and consequently adapted their marketing campaigns and strategies. Since then, the retail industry has made great progress, realizing the value of Retail Intelligence technologies…