Posts Tagged ‘loyalty’

March 7, 2019

Retail Analytics relevance

In the retail world, the analysis of performance data has become imperative. This sector represents the last step of the distribution chain and there a lot of data related to it: the products sold, the tickets issued, the total income and a thousand other things…

March 4, 2019

How to encourage impulse purchases?

In any store, encouraging customers to buy on impulse is a proven form to increase the average value of spending: it is a very widespread and really effective habit.
With a steady growth in online commerce, impulse buying is one of the most effective tactics that retailers use to foster their business…

February 25, 2019

Click&Collect: how to improve the shopping experience

Physical commerce tries to reinvent itself to improve the in-store customer experience. In the current context, where the buying experience has become a very important factor for retailers, Click & Collect is the perfect ally for every retailer who owns a business…

January 8, 2019

How to prepare your store for winter sales

Winter sales are a very important period for every retailer or owner of a retail business. It is essential to be ready to remain competitive in sales, and to do so, retailers need to follow some guidelines to maximize sales and revenue…

December 18, 2018

Is your store ready for Christmas??

Here comes the most anticipated and magical of the year: after successfully passing Black Friday, it is time for retailers to get their store ready for Christmas.
Here are ten tips to offer your customers a perfect in-store experience:

It will seem obvious but it is not: consumers are and will always be attracted to unbeatable prices…

December 13, 2018

How to improve your shop windows game?

If you own a shop, then you’ll know that the windows and their organization are very important: it is the first thing that customers see, it’s comparable to a business card that can show not only part of your inventory, but also, and above all, projecting a brand image to the public…

November 6, 2018

How to prepare your store for Black Friday?

Black Friday has become one of the most popular commercial events worldwide. The official day of Black Friday 2018 is Friday, November 23, although many companies perform many flash discounts throughout the all week.
During these days, and mainly on Black Friday, people go to physical stores looking for discounts…

October 4, 2018

What modern consumers want?

Consumers and stores are changing. Retail trade has undergone a transformation in recent years and has had an impact on how to interact and how to sell. The customer has changed his values, his preferences, his habits and his way of consuming…

April 26, 2018

How about clienteling and customer retention?

Today, having the access to customer data, even outside the retail world, is the most effective way to achieve and offering an exceptional shopping experience.
In fact, thanks to the omni-channel strategy, all the instruments (on & offline) to interact with the brand are integrated into a unique and coherent shopping experience…