Posts Tagged ‘omnichannel’

November 22, 2018

The needs of today’s consumer

The birth of the multichannel consumer and the new consumption habits make the retail sector evolve, and although the industry changes, there is a double effect from the big brands to the consumers and vice versa…

November 14, 2018

Forum Sport bet on retail and omnichannel

Forum Sport continues to focus on omni-channeling, implementing this concept in all its stores: in fact, the mega-store of Vitoria (Spain) finally reopens its doors, after being refurbished and implemented with new technologies for the digital transformation…

November 13, 2018

5 reasons why physical stores will never disappear

Although studies and statistics confirm the tremendous success of e-commerce over physical retail, there are just as many reasons to think that physical stores will not disappear easily.
This is a reality: nowadays, we all buy online and certainly we made our last purchase a few days ago…

July 10, 2018

Retail: two is better than one

Retail world is undergoing great changes. The technological advances of the last decade have generated many changes in the way of buying, paying and even receiving or collecting what we have bought. Even the way customers see the stores has changed…

May 10, 2018

Omnichannel terapy

«E-commerce sector is a way to bring customers into our physical stores; we have to use digital to bring more traffic to our boutiques, to raise awareness of the brand”. This is the opinion of Geoffroy Lefebvre, vice president of Jaeger LeCoultre…

April 26, 2018

How about clienteling and customer retention?

Today, having the access to customer data, even outside the retail world, is the most effective way to achieve and offering an exceptional shopping experience.
In fact, thanks to the omni-channel strategy, all the instruments (on & offline) to interact with the brand are integrated into a unique and coherent shopping experience…