Posts Tagged ‘personalization’

December 18, 2018

Is your store ready for Christmas??

Here comes the most anticipated and magical of the year: after successfully passing Black Friday, it is time for retailers to get their store ready for Christmas.
Here are ten tips to offer your customers a perfect in-store experience:

It will seem obvious but it is not: consumers are and will always be attracted to unbeatable prices…

November 14, 2018

Forum Sport bet on retail and omnichannel

Forum Sport continues to focus on omni-channeling, implementing this concept in all its stores: in fact, the mega-store of Vitoria (Spain) finally reopens its doors, after being refurbished and implemented with new technologies for the digital transformation…

April 19, 2018

How to create an interactive shopping experience

As we all know, it is very important to aim an immersive in-store experience, in order to satisfy digital consumers.
After talking about eCommerce, mCommerce and omni-channel, 2018’s retailers will finally enter in a new era: the digital one, which will mark the end of the border between the online and offline world…

February 13, 2018

Retailing between the digital and physical world

Changes in our society, more and more volatile and immaterial, also concern, of course, the trade that necessarily must evolve towards a new concept of shops and business culture.
At the moment, retail is in full swing: commerce has always been agile, flexible, mobile and linked to the idea of adapting to the customer, to the day, to the season…

October 31, 2017

Are you aware of how to use Big Data?

According to experts’ research, the majority of consumers (near 96%) perceive negatively the current attempts of retailers to personalize the shopping experience.
Nowadays, all brands feel the need to focus on Big Data, a topic that 79% gives high priority in personalizing customer experience…