Posts Tagged ‘physical store’

November 16, 2017

The Black Friday effect: how the consumer habits change

This October, Periscope By McKinsey (an international business consultancy company that uses an online platform to conduct market investigations), has realized an online study on a sample of over a thousand consumers, trying to understand their thought about Black Friday and whether there are patterns of buying behaviour (stimulus-response)…

May 25, 2017

The next destination for retail

More and more e-tailers are now starting to open physical shops to address a wider audience. They aim to enhance the comprehensive shopping experience by merging online and offline touchpoints. Amazon was the pioneer of such technique…

February 16, 2017

The race to the top

The high-tech giants are challening the market. Apple, Samsung, Google and Microsoft are racing to create the most advanced solutoin in terms of data collection, in-store customers’ solutions and effortless payments methods.
Apple in 2014, launched the Apple Pay in the USA…

September 15, 2016

The second factor to face the future for retailer

Here we go again with the second factor of the three important points in order to face the future of retail. In the previous article, we have already talked about the importance of the physical store that is absolutely not dead…