Posts Tagged ‘potential customer’

February 14, 2019

How to calculate your store’s performances?

Nowadays, if you’re the owner of a physical store, analyzing the results of your point of sales it’s very important: to be able to quantify real benefits, brought by your marketing campaigns, it’s the only solutions to know the real situation of your business and to study new methods to improve commercial efficiency…

December 13, 2018

How to improve your shop windows game?

If you own a shop, then you’ll know that the windows and their organization are very important: it is the first thing that customers see, it’s comparable to a business card that can show not only part of your inventory, but also, and above all, projecting a brand image to the public…

October 23, 2018

What does Smart Data mean?

Nowadays, the retail sector is in full evolution. The change in consumer habits has revolutionized the way shops should attract their audience, and retail stores started to become more digitalized, customer centric and omnichannel oriented…

October 18, 2018

Shopping experience: how to improve it?

The shopping experience has become a very important concept: all shop owners, offline or online, do their best to offer their customers an unforgettable experience, which is able to differentiate the business from that of the competition…

July 17, 2018

Do you want to increase sales in your store?

One of the main goals of any business is to increase sales and profits. Luckily, there are different ways to achieve this result.
If our goal is to increase sales, one of the possibilities we have is to perform actions that encourage the visit of customers in our store (marketing campaigns, discounts, temporary offers …)…

January 19, 2017

How retailers can know their consumers?

It is useless to mention the importance of the costumers’ role within the retail industry. Today, the whole consumers‘ goods market focus on the final user of the product or service but with the current advent of the digital revolution, people have drastically changed their purchasing behaviors…