Posts Tagged ‘products’

January 8, 2019

How to prepare your store for winter sales

Winter sales are a very important period for every retailer or owner of a retail business. It is essential to be ready to remain competitive in sales, and to do so, retailers need to follow some guidelines to maximize sales and revenue…

August 2, 2018

How to analyze important data?

Owning a lot of data does not automatically mean being successful: it is necessary to know the main KPIs of your activity, in order to take advantage of their use…

July 19, 2018

Which are the Hot & Cold spot inside your store?

The amount of products we can keep in sight in our store is not infinite. So, how to always display the ideal assortment of products? How to choose the most profitable products for your store and which are the areas of the store that receive the most visits?
Customers usually follow an itinerary when they enter the store…

March 1, 2018

Demography is part of retail

In 2030, six different generations will live together, a huge change compared to the past: Silent Generation, Baby Boomers, Gen X, Millennials, Gen Z, Alpha Generation (born after in 2017) will coexist depending on the continent and the country, but in fact they will find themselves sharing products and services…

October 2, 2014

Sampling

When consumer goods manufacturers want to boost sales, move inventory, launch a new product or any of a number of other marketing goals, retail coupons and retail product sampling strategies are often what they turn to…

November 12, 2013

A Shopper Lab

The independent research institute of markets has created a space of over 100 square meters (equivalent to approximately 250 linear feet of product display) , which recreates a real supermarket which drugstore brands , cosmetics, food and beverages can test ” in situ ” their products before releasing them to the market…

November 27, 2012

Customize it!

One of the best things about travelling to Southeast Asia is the possibility to buy cheap clothes customized by you and made-to-measure.
Well-informed tourists carry magazines on their suitcases to bring ideas or copy designs they couldn’t afford at home…