Posts Tagged ‘retail’

July 10, 2019

Why data analyisis is so important for your business?

Despite the huge crisis in the sector, physical retail remains fundamental. Retailers know that, despite everything, the store retains a lot of growth potential, despite the unstoppable e-commerce advance.
But, to achieve lasting success, store’s big data must be properly exploited…

July 3, 2019

4D people counter: the best hardware for physical stores

Like any other sector, in the Retail Intelligence’s one, counting technology continues to evolve over the years. Developing hardware and software to produce better counting systems allows to better understand and analyze consumer behavior (and therefore be able to adapt the strategy with the best information possible)…

July 2, 2019

Do you need to digitize your store?

In this age where online shopping is becoming increasingly important, consumers want to be the center of the corporate strategy: since they are no longer obliged to visit a physical store to shop, they live their visit like it is an experience…

June 25, 2019

Staff is the biggest asset of a store

One of the reasons for the survival of physical stores is undoubtedly the human aspect: the relationship established between a customer and store staff is unique, and, in many cases, these emotions play a fundamental role in the final purchase decision.
In the buying process, interaction with store staff is the basis for a satisfying experience…

June 19, 2019

Interview with Tom Bell, Irisys’ marketing executive

This month we interview Tom Bell, marketing and communication manager for Irisys, a British company founded in 1996 by a small group of scientists and engineers, today leader in the market of point-of-sale technologies.
TC Group Solutions uses Irisys’ technologies to help clients improve their business performances and store’s results…

June 5, 2019

Winning the offline: Scalpers open its fourth store in Barcelona

Scalpers is focusing on physical retail, continuing to set in motion an unstoppable expansion plan: it has just opened another 98 m² store in the Glories shopping center in Barcelona.
The fashion company already has 192 points of sale in Spain and Europe, in cities like London, Hamburg, Lisbon, Paris and Amsterdam…