Posts Tagged ‘tc analytics’

August 5, 2019

Why open a pop-up store?

Pop-up stores are a good option to add prestige to a brand image and attract consumer interest. In fact, sales are not the main objective of an “ephemeral shop“: mainly, it is about let potential customers know the brand or certain products…

July 30, 2019

Seamless digital and physical retail

Digital and physical are two halves of the retail ecosystem that worked simultaneously as separate parts in a company. Nowadays, the issue has changed a lot.
The retail sector is changing very quickly: online and offline are complementary, are used together and merge into a single consumer-friendly space…

July 29, 2019

How to analyze the KPIs of a store

E-commerce is becoming more and more important: according to a study, 70% of consumers buy a product online at least once a month. This phenomenon, in addition to increasing the value of the average receipt for all online operations, has pushed up spending on the Internet, at the same time reducing sales from traditional stores…

July 10, 2019

Why data analysis is so important for your business?

Despite the huge crisis in the sector, physical retail remains fundamental. Retailers know that the store retains a lot of potential, regardless of the unstoppable e-commerce advance.
But, to achieve lasting success, store’s data must be properly exploited…

July 3, 2019

4D people counter: the best hardware for physical stores

Like any other sector, in the Retail Intelligence’s one, counting technology continues to evolve over the years. Developing hardware and software to produce better counting systems allows to better understand and analyze consumer behavior (and therefore be able to adapt the strategy with the best information possible)…

June 20, 2019

Online vs Offline: the future of retail

Analyzing data related to customer interaction with your store is now almost an obbligation: it’s no longer possible to make strategic decisions without a report that shows the trend of the store and the KPIs to be kept under control to improve performance…

June 6, 2019

Towards an omnichannel retail

The world of retail, like any other sector, is undergoing many important changes in recent years. Big Data’ analysis helped retailers overcome the most difficult moment, turn threats into opportunities and consider online commerce as an ally for the success of their business…